CaptiveAire needed a new approach to attracting customers. Through a series of CRO tests, we found that a series of explainer, testimonial and educational videos dramatically increased CaptiveAire’s conversion rate.
Educational Series:
Customer Testimonial Series:
Explainer Series:
CREDITS:
Creative + Art Direction: Robert J Otten III + German Tabor
Animation + Editing: Robert J Otten III + German Tabor
